Partial Client list

Past and Present

Columbia University (NYC)
Tiger Beer
Big Brothers Big Sisters
Fried Frank
Empire State Bank
11211 Magazine (Williamsburg | Brooklyn)
SI-Nyc logo.png
Cross County Savings Bank
REVLON
Kennth Cole (NYC)
Lions Pride Leadership
Snapple
COACH
Funkadelic
Trevor Stewart Burton & Jacobsen
Ralph Lauren (NYC)
siff.nyc (basic white) s.png
Winthrop Stimson
QNS.com
Reich & Tang
Wealth & Legacy Group
The Von Agency
ZYWIEC Beer
Astoria (NYC)
kate spade
Admiral Insurance
Chef Mike White Text.png

See samples of recent work.

Welcome on
behalf of the
SI-nyc website.

HERE IS WHAT TO DO NOW.
It’s just two steps.

First Step :
EMAIL us 10-25 PHOTOS.
Email them to yes@8grape.com

Second Step :
Answer 4 questions below and click submit.

Someone will reach back out to you in a day or two. If we have any questions. You will get to review the article before we promote it and put it on the top of the SI-nyc.com website.

4 Questions

The website is about the
people, places, and things
in Staten Island and
sometimes… beyond.

🗽 Product and Co. Naming Company—ID Purpose Establishing Brand Beliefs Persona Perception Emotional Elicitation Culture Development Competitive Research & Analysis Business Model Canvas VALs (SRI System) Diffusion of Innova
🗽 Disruptive Ads Interior/Exterior Design Live-action video Social Media Content Animated Motion Visual Explainer Video Print Advertising Guerrilla Advertising Stealth Campaigns Word of Mouth Ads (WoMA) OHH - Out Of Home Geo-Fencing (
🗽 CREATIVE CONTENT PRODUCTION Brand Voice - Company attitude Imagery - visual words and phrases Lexicion - Select company language Outbound and Inbound Messaging Staff - Select the right talent Training - the operations that matter Executi
🗽 We love what we do: 🧠 The Big Shift(s) Neuroscience Proved Classic psychology focused on: • Attitudes • Beliefs • Rational preference(s) Neuroscience revealed that growth is driven more by: • Emotion • Pattern
🗽 We love what we do: 🧠 The Big Shift(s) Neuroscience Proved Classic psychology focused on: • Attitudes • Beliefs • Rational preference(s) Neuroscience revealed that growth is driven more by: • Emotion • Pattern
🗽 We love what we do: 🧠 The Big Shift(s) Neuroscience Proved Classic psychology focused on: • Attitudes • Beliefs • Rational preference(s) Neuroscience revealed that growth is driven more by: • Emotion • Pattern
🗽 🧠 THE BIG SHIFTS Neuroscience PROVES Classic psychology focused on: • Attitudes • Beliefs • Rational preference Neuroscience (actually looking at how the brain responds) revealed that growth is driven more by: • Emotion(s)
🗽 🧠 THE BIG SHIFTS Neuroscience PROVES Classic psychology focused on: • Attitudes • Beliefs • Rational preference Neuroscience (actually looking at how the brain responds) revealed that growth is driven more by: • Emotion(s)
🗽 🧠 THE BIG SHIFTS Neuroscience PROVES Classic psychology focused on: • Attitudes • Beliefs • Rational preference Neuroscience (actually looking at how the brain responds) revealed that growth is driven more by: • Emotion(s)
🗽 It’s a new year which means it is a good time to open up the next new chapter. In all honesty, feeling vulnerable putting up some of my serious miscalculations on a ferry ride to #statenisland. Okay. We’re now on full and public di
🗽 Had the utmost pleasure working for so many great people, great companies, and great brands providing insight, graphic and web design, scaling a number of epic companies, advertising campaigns and a whole lot of cost-effective #Neurochemical #Gu
🗽 When it rains… sometimes it pours 💦 and other times it drizzles. 🚿 Yeah, that’s my problem. Some businesses are just drizzling along holding mediocrity up as a good standard. That’s my problem. It’s not your problem.
🍇 OUR brands DO NOT sell products nor services. It’s about curating a lifestyle, signaling a feeling, and creating a perception that transcends the banalities of life itself. Our brands do not originate in the mainstream. We focus on exc
🍇 House of 8grape isn’t about features, it’s about how we make people feel. We craft symbolic value(s) around products: Use limited editions. Seasonal drops to drive scarcity. Restrict access to VIPs. Perform exclusive previews and i
🍇 Refining Visuals, Tone & Pricing Design and presentation are everything. Every color, word, and texture must align with a brand’s emotional tone. VISUALS : Stick to a minimal palette and strong photographic identity. Use serif typo
🗽🍇 What Defines a Luxury Brand Luxury brands DO NOT sell products nor services. It’s about curating a lifestyle, signaling a feeling, and creating a perception that transcends the mundane of life itself. Unlike marketing methods applied
🗽🍇 Do you hate getting junk mail as much as me? (By junk mail I mean stuff that doesn’t interest you) Anyhow, it’s KILL JUNK WEEK at our office, and I’m writing for your help in this worthy enterprise. You see, last week we ma
🗽🍇 I HAVE TO P. . Product: The actual good or service offered to meet customer needs. . Price: The pricing strategy, considering costs, competition, and perceived value to the customer. . Place: The channels and locations where the product

Let us know if you know someone else in
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C O N F I D E N T I A L .

The PRO Assessment

for Entrepreneurs and Business Owners.

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Part II for a far more
in-depth Assessment…

This is the 8grape
Business Assessment

PART II

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on the 8grape team who provide
the following services.

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You should hear from us
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Clients & Patrons

Past and Present

Columbia University NYC
Invitations, brochures, and printed material.
Worked with Kate and Andy Spade in the very beginning when she only did did bags in the Hamptons. kate spade was Incorporated in 1993, a year later. Most don't know exactly how odd it is that COACH owns kate spade today (under Tapestry). We used CO
A long-lasting Music Studio that is over 25 years old. Did their current logo, old website, in-house custom murals, painting and on-site signage, business cards, etc...
Executive Chef Mike
Hired us for a B2C communications strategy to reengage their clients after Hurricane Sandy.
Oddly, one of my best friends from high school became the COO of Lily Pond. We did their first and only capabilities brochure for the firm.
We did A LOT of work for Fried Frank in the early to mid 1990s, billing just under $1.65M in revenue per year.
One of this country's oldest and most prestigious law firms. Had close to $2.3M in agency billings over a two year period. Those were the days.
A classic Polish beer. They sponsored quite a few 11211 Magazine events (2000-2006) with the WARSAW club/venue in Greenpoint.
Williamsburg | Brooklyn 11211 NYC (Founded and ran the magazine for 6 years Disciplined Beauty of 5th Ave.).
Cross County Savings Bank
We redid their new media kit for BORO Magazine (hadn't been redone in 7 years).
Blue Roman - play to win - sports apparel
We did dozens of presentation boards (by hand) for Mr. Lauren during a brief, 6 month tenure. It was exacting and a job to do. Ralph is an epic fashion designer from the Bronx.
Worked directly under CMO developing concepts and handling all print production through a Fifth Ave. design firm (Disciplined Beauty).
Snapple
Did some video editing for a few of their videos for a YouTube Channel focused on cafe's and coffee (VonSense).
Staten Island Film Fest (2023) was handed over to SI-nyc and *grape is the Agency of Record.
Tiger Beer - Designed, promoted and advertised Tiger Beer (famous during WWII) to the greater Williamsburg Community through the Brooklyn Rock Festival.
Shurwood.png
Atticus Software (work-in-progress)
OMG cpr
BENEMONT Worksite Advisors
Empire State Bank white logo.png
ASTORIA, NY (Queens)
Admiral Insurance (work-in-progress)
LeadBaller (Leading lead generation)
Trevor Stewart Burton & Jacobsen - We did hundreds and ads, brochures, collateral, presentations and their first website (in HTML).
the worksite group (insurance advisors)
Worked directly with founder Brittany Rawlings (FASHIONBOSS), who wanted to brand the company just before she launched. Often the stories we tell ourselves differed from who we are deep down inside.
Steinys Pub
EatLab logo.png
Wealth & Legacy Group
Akasha.nyc
AYSHA NY (Made in NYC) Former designer at Dior and Dolce & Gabanna creates tailor-made outfits for the most discriminating of C-Suite, executive NYC women to have them look and feel their absolute best.
Lions Pride Leadership is an excellent leadership and customized coaching company. 8grape would NOT exist without them.
We only worked very briefly for REVLON back in the early 90s. It was when a young Cindy Crawford modeled for them.
COACH New York or simply Coach is an American mid-luxury fashion house specializing in leather goods such as handbags, luggage, accessories, and ready-to-wear. We ran a national advertising campaign back in the day (now under the Tapestry holdings).
Advertisements, collateral, and in-house pop ads.

Socials

🗽 Product and Co. Naming Company—ID Purpose Establishing Brand Beliefs Persona Perception Emotional Elicitation Culture Development Competitive Research & Analysis Business Model Canvas VALs (SRI System) Diffusion of Innova
🗽 Disruptive Ads Interior/Exterior Design Live-action video Social Media Content Animated Motion Visual Explainer Video Print Advertising Guerrilla Advertising Stealth Campaigns Word of Mouth Ads (WoMA) OHH - Out Of Home Geo-Fencing (
🗽 CREATIVE CONTENT PRODUCTION Brand Voice - Company attitude Imagery - visual words and phrases Lexicion - Select company language Outbound and Inbound Messaging Staff - Select the right talent Training - the operations that matter Executi
🗽 We love what we do: 🧠 The Big Shift(s) Neuroscience Proved Classic psychology focused on: • Attitudes • Beliefs • Rational preference(s) Neuroscience revealed that growth is driven more by: • Emotion • Pattern
🗽 We love what we do: 🧠 The Big Shift(s) Neuroscience Proved Classic psychology focused on: • Attitudes • Beliefs • Rational preference(s) Neuroscience revealed that growth is driven more by: • Emotion • Pattern
🗽 We love what we do: 🧠 The Big Shift(s) Neuroscience Proved Classic psychology focused on: • Attitudes • Beliefs • Rational preference(s) Neuroscience revealed that growth is driven more by: • Emotion • Pattern
🗽 🧠 THE BIG SHIFTS Neuroscience PROVES Classic psychology focused on: • Attitudes • Beliefs • Rational preference Neuroscience (actually looking at how the brain responds) revealed that growth is driven more by: • Emotion(s)
🗽 🧠 THE BIG SHIFTS Neuroscience PROVES Classic psychology focused on: • Attitudes • Beliefs • Rational preference Neuroscience (actually looking at how the brain responds) revealed that growth is driven more by: • Emotion(s)
🗽 🧠 THE BIG SHIFTS Neuroscience PROVES Classic psychology focused on: • Attitudes • Beliefs • Rational preference Neuroscience (actually looking at how the brain responds) revealed that growth is driven more by: • Emotion(s)
🗽 It’s a new year which means it is a good time to open up the next new chapter. In all honesty, feeling vulnerable putting up some of my serious miscalculations on a ferry ride to #statenisland. Okay. We’re now on full and public di
🗽 Had the utmost pleasure working for so many great people, great companies, and great brands providing insight, graphic and web design, scaling a number of epic companies, advertising campaigns and a whole lot of cost-effective #Neurochemical #Gu
🗽 When it rains… sometimes it pours 💦 and other times it drizzles. 🚿 Yeah, that’s my problem. Some businesses are just drizzling along holding mediocrity up as a good standard. That’s my problem. It’s not your problem.
🍇 OUR brands DO NOT sell products nor services. It’s about curating a lifestyle, signaling a feeling, and creating a perception that transcends the banalities of life itself. Our brands do not originate in the mainstream. We focus on exc
🍇 House of 8grape isn’t about features, it’s about how we make people feel. We craft symbolic value(s) around products: Use limited editions. Seasonal drops to drive scarcity. Restrict access to VIPs. Perform exclusive previews and i
🍇 Refining Visuals, Tone & Pricing Design and presentation are everything. Every color, word, and texture must align with a brand’s emotional tone. VISUALS : Stick to a minimal palette and strong photographic identity. Use serif typo
🗽🍇 What Defines a Luxury Brand Luxury brands DO NOT sell products nor services. It’s about curating a lifestyle, signaling a feeling, and creating a perception that transcends the mundane of life itself. Unlike marketing methods applied
🗽🍇 Do you hate getting junk mail as much as me? (By junk mail I mean stuff that doesn’t interest you) Anyhow, it’s KILL JUNK WEEK at our office, and I’m writing for your help in this worthy enterprise. You see, last week we ma

One reason so many marketing efforts
fall flat on people’s minds:

Their ads and brands fail to inspire a

Great ads and brands should leave people with a feeling.

Once a business gets this idea then, their brand and the results that follow can become: Remarkable.

We amplify Remarkable
campaigns with you and
on your behalf.

Take a shortcut to…